In Beijing dialect, there is a saying Men De Er Mi, meaning enjoying oneself alone. Jackson Yee extended its connotation to a free state of being ordinary in public yet distinctive at heart. Inspired by this concept, he created the exclusive BMW |Jackson Yee E30 car model. He hand-carved the phrase on the vintage-textured metal body, presenting a simple, low-key and casual style.
.
Video footage
Besides carving, Jackson Yee adopted diverse art forms including sculpture, installation, Polaroid photography, emulsion lift and calligraphy to interpret the vibe of Men De Er Mi.
Sculpture & Installation
Calligraphy
Polariod Photography & Emulsion Lift
Art Derivative